A Buena Park personal injury firm built around direct access.
Howard Choi opened his own practice in 2015 after several years handling cases for other attorneys. He wanted more control over how injury cases were handled and, more importantly, how clients were treated. The goal was simple: direct communication, consistent updates, and a client who never feels like just another file number.
Schedule a consultationWhy Howard Choi started his own firm.
Before opening the firm, Howard was working at another law firm handling cases for other attorneys. He learned a great deal there, but wanted more control over case strategy and the client experience. In 2015, he opened his own practice around a more personal model: the people handling the case should be accessible to the person living through it.
Direct access
Clients should be able to communicate directly with the people handling their personal injury claim.
Personal case handling
The firm was built so injured clients do not feel like another file number moving through a large system.
Clear communication
Clients should understand where the case stands, what information still matters, and what happens next.
Why personal injury law.
What drew Howard to personal injury law was how uneven the playing field can become after an accident. An injured person may suddenly be dealing with medical bills, missed work, pain, vehicle damage and insurance calls, while the insurance company handles claims every day. His role is to understand that system, protect the client's interests, and make the process less one-sided.
The insurance company has a process it uses every day. An injured person should have someone who understands that process, the evidence, and the financial impact of the claim.
A CPA and accounting background behind the legal work.
Before his legal career, Howard worked in accounting and became a CPA. That background still matters in personal injury cases, especially for self-employed clients, business owners, and claims involving complicated lost-income calculations. Proving what an accident cost someone financially can require much more than looking at one paycheck.
Howard's accounting background came before his legal career and still shapes how he reads financial records.
For self-employed clients, lost income may require tax returns, invoices, business records and a more careful financial analysis.
A business owner's injury can affect revenue, workload and earning capacity in ways a normal pay stub does not show.
The CPA background helps Howard understand and organize the financial side of a personal injury claim, not just the medical side.
Sometimes a lost-income claim cannot be explained by one pay stub.
For self-employed clients and business owners, tax returns, invoices, business records and the actual flow of income can matter.
Korean roots. English, Korean and Spanish at the office.
Howard grew up in a Korean household and understands both the language and the culture. He knows how much harder an already stressful legal problem becomes when someone is not fully comfortable communicating in English. Korean-speaking clients can discuss the process with someone who understands that context, and Spanish assistance is also available at the office.
What accident victims often get wrong.
One of the most common assumptions Howard hears is that the insurance company will automatically be fair because the accident was not the client's fault. Another is focusing only on vehicle damage while delaying attention to injuries. What someone does early after a car accident or other injury can affect the claim later.
That is why the first conversation focuses on the timeline, medical treatment, available evidence, insurance information, missed work and anything that could become harder to prove later. A personal injury claim is easier to evaluate when the record is built early instead of reconstructed months afterward.
Before hiring a personal injury firm, ask one question.
“Who is actually going to handle my case?” Howard wishes more people asked that before signing with a firm they saw on a billboard. The attorney in the advertisement may not be the person you communicate with after signing. Ask who your point of contact will be, who makes the important decisions on your case, and whether you will actually have access to your attorney. At this firm, Howard Choi is the attorney handling the case. His California State Bar No. is 284364.
Based in Buena Park and built through local relationships.
The office has been in Buena Park for several years, serving clients from Buena Park and nearby Orange County and Los Angeles County communities. Much of the practice has grown through referrals from former clients, friends, families and other people in the community. Howard also stays connected with the Southern California legal community through professional organizations and relationships with other attorneys.
Clarity starts with one conversation.
6301 Beach Blvd, Suite 216, Buena Park, CA 90621
Website information is general and is not legal advice.